Kia

2 รุ่น · 7 เทรนด์ · South Korea
Importer
Kia Sales (Thailand) Co., Ltd. — wholly-owned Kia Corporation subsidiary since 2024-01-31 (replaced the prior Yontrakit Group exclusive-distributor era 2000–2024). All Kia BEVs in TH currently CBU.
Distributors
Kia Sales (Thailand) Co., Ltd.
Wholly-owned Kia Corporation subsidiary since 2024-01-31. Replaced the prior Yontrakit Group exclusive-distributor arrangement (2000–2024, ~24 years).
Official site

▸ รุ่นรถ

#1
52evchu
คอมแพ็กต์ SUV · 5 เทรนด์
EV5
฿1,099,000
MY 2026
#2
52evchu
SUV ขนาดใหญ่ · 2 เทรนด์
EV9
฿3,499,000
MY 2026

▸ ความเคลื่อนไหวล่าสุด

  1. 2026-12-31
    subsidy change
    EV3.5 local-production offset deadline (1:2 by end-2027)

    Final deadline for EV3.5 participants to meet the 1:2 local-production offset (one EV imported in 2024 → two produced locally by end-2027). Determines whether brands can keep EV3.5 pricing in the years that follow.

  2. 2026-08-31
    subsidy change
    EV3.5 1:1 local-production deadline for 2024 imports

    Manufacturers who imported CBU EVs under EV3.5 in 2024 must complete 1:1 local production by 31 December 2026 to avoid penalties. Some brands extending the deadline. Affects pricing of locally-assembled vs CBU stock through 2026.

  3. 2025-11-10
    subsidy change
    80% annual road-tax discount for BEV expires

    The 80% reduction on annual road tax for new factory-built BEVs registered between 1 Oct 2022 and 10 Nov 2025 stops accepting new entrants. Existing registrations keep the discount for the remaining year of validity.

  4. 2025-07-22
    subsidy change
    EV Board adjusts EV3 / EV3.5 to favour exports

    BoI/EV Board updates measures to encourage Thailand-built EV exports as cumulative supply-chain investment passes ฿137 billion. Local-production offset rules tightened. BEV registrations reported up 59% YoY for the first 9 months of 2025; cumulative EV3/EV3.5 registrations exceed 238,000 vehicles.

  5. 2025-01-01
    price cut
    EV5 Light promotional pricing — cheapest Kia BEV in TH

    EV5 Light FWD promotional pricing reset to ฿1,099,000 (−฿200,000 vs ฿1,299,000 launch). Cheapest entry to Kia BEV ownership in TH and the cheapest 64.2 kWh LFP BEV in segment.

  6. 2024-03-26
    launch
    Kia EV5 launches in Thailand

    EV5 launches with 4 trims (Light ฿1,299k / Air ฿1,549k / Earth LR ฿1,749k / Earth Exclusive AWD ฿1,799k). Compact-mid SUV on N3 eK 400V LFP — the ONLY Kia BEV globally not on E-GMP/800V/NMC. Cells from FinDreams (BYD subsidiary). CBU-Yancheng, China (Yueda-Kia plant). Earth Long Range FWD's 88.1 kWh is the largest LFP battery in compact-mid SUV class in TH. GT-Line AWD added Nov 2024.

  7. 2024-03-01
    launch
    Kia EV9 launches in Thailand

    EV9 launches at ฿3,499,000 (Earth Long Range RWD) / ฿3,899,000 (GT-Line AWD) — Kia Sales Thailand's inaugural BEV launch post-handover. Full-size 3-row E-segment SUV on E-GMP 800V (Sohari-built). 99.8 kWh NMC, 563 km WLTP (RWD), 350 kW DC peak. GT-Line AWD adds dual-motor 282 kW / 383 PS / 700 Nm + 6-seat 2+2+2 lounge config. TH's only Kia 7-seater BEV flagship.

  8. 2024-02-01
    subsidy change
    Thailand EV3.5 subsidy package takes effect

    Replaces EV3.0 — reduced per-vehicle subsidies and tighter local-production requirements through 2027.

  9. 2024-01-31
    announcement
    Kia Sales (Thailand) Co., Ltd. takes over distribution from Yontrakit

    Kia Corporation establishes wholly-owned Kia Sales (Thailand) Co., Ltd., ending the ~24-year (2000–2024) Yontrakit Group exclusive-distributor arrangement. Fundamentally restructures Kia TH economics: direct dealer relationships, fresh price-positioning capability, no legacy ICE-business cross-subsidy. Kia TH lineup post-handover focused on EV5 + EV9 BEVs; legacy ICE Kia models (Sorento, Carnival) wound down.

  10. 2024-01-02
    subsidy change
    EV3.5 effective date

    EV3.5 measures legally take effect. EV3.0 subsidies sunset for new applicants; existing EV3.0 commitments still valid. Thai EV market sees inventory clearance pricing as manufacturers pivot.

  11. 2024-01-01
    subsidy change
    Excise-tax cut for BEV ≤฿7M extended through 2027

    Battery EVs priced up to ฿7,000,000 continue paying 2% excise (down from 8%) under EV3.5, extending the EV3.0 baseline.

  12. 2023-12-19
    subsidy change
    Cabinet approves EV3.5 — successor scheme

    Successor 4-year package replacing EV3.0. Subsidy bands tightened: passenger BEV ≤฿2M with battery ≥50kWh receives ฿50,000–100,000; <50kWh receives ฿20,000–50,000; pickups ฿50,000–100,000; motorcycles ฿5,000–10,000. Excise stays at 2% for BEVs ≤฿7M. CBU import duty reduced up to 40% in 2024–2025. Local production offset: 1:2 by 2026, 1:3 by 2027.

  13. 2022-03-21
    subsidy change
    EV3.0 takes effect — first subsidies disbursed

    EV3.0 measures legally in force. Manufacturers begin signing MOUs with the Excise Department to access subsidies; passed-through to customer-facing prices over the following months.

  14. 2022-02-15
    subsidy change
    EV3.0 package approved by Thai cabinet

    Initial 3-year EV incentive package: per-unit subsidy of ฿70,000–150,000 for passenger BEVs based on battery size, excise tax cut from 8% to 2%, import-duty reduction up to 40% for CBUs, with 1:1 local-production offset by 2024 (extended to end-2025).

▸ รีวิวจากผู้ใช้

https://www.headlightmag.com/2024-03-01-official-price-kia-ev-9-thailand/Headlightmag — EV9 launch (2024-03-01)https://www.headlightmag.com/2024-03-26-official-price-kia-ev5-2/Headlightmag — EV5 launch (2024-03-26)https://www.headlightmag.com/special-price-kia-ev-5-gt-line-awd/Headlightmag — EV5 GT-Line AWD launch (Nov 2024)https://autolifethailand.tv/official-price-discount-kia-ev5-light-fwd-jan2025/Autolifethailand — EV5 Light January 2025 promo

▸ เกี่ยวกับ Kia ในประเทศไทย

Kia in Thailand

Canonical research doc. Source-of-truth for every Kia fact used by seed scripts, the brand page, and the AI advisor. Cite every claim inline. Mark [unverified] rather than guess.

Scope: BEV only. Kia Thailand's full lineup also includes the Carnival (MPV, petrol + hybrid), Sonet (B-SUV), Sorento Hybrid (D-SUV), Stonic, and historically Picanto / Cerato / K3 / Soul. Those ICE/HEV models are out of evth Phase 1 scope and excluded from this document. Only fully-battery-electric models on kia.com/th's TH price list as of May 2026 are documented here — currently 2 nameplates: EV5 (compact-mid BEV SUV, the volume product) and EV9 (large 3-row flagship BEV SUV).

Range-standard hygiene (LOAD-BEARING). Kia Thailand publishes NEDC for all current TH BEVs on the official Kia Thailand spec sheets — not WLTP. (Kia globally uses WLTP for EU/UK and EPA for US, but the TH product team uses China-derived NEDC numbers because the EV5 is sourced from China and reuses CN homologation data.) To populate range_wltp_km cleanly, apply the conventional NEDC → WLTP ratio of ~0.83 (give or take, model-dependent), and cross-check with EV-Database WLTP figures where available. EV9 WLTP is also independently published by Kia Europe and EV-Database.

Sub-brand naming. Kia's modern electric models follow a unified "EV{n}" nomenclature (EV3, EV4, EV5, EV6, EV9 — odd numbers for SUVs, even numbers for sedans/CUVs roughly). All sit under the master Kia brand without an "i"-style sub-brand. GT-Line trims denote the visual/sporty tier; GT is the high-performance tier (EV6 GT = 430 kW / EV9 GT = 370 kW), of which neither has been confirmed for Thailand as of 2026-05.

Platform & architecture transitions. Kia's TH-market BEVs sit on two different architectures:

  1. E-GMP (Electric-Global Modular Platform) — Hyundai Motor Group's dedicated BEV skateboard, 800 V, NMC pouch cells from SK On / LG Energy Solution, supports 350 kW DC peak. Used globally by Ioniq 5 / Ioniq 6 / Ioniq 9, Kia EV6 / EV9 / EV5 (Korean-built versions), Genesis GV60 / Electrified GV70/G80. In Thailand, EV9 uses E-GMP 800 V.
  2. N3 eK SUV platform (China-specific, 400 V) — a derivative developed by Jiangsu Yueda Kia Motors (the Kia–Yueda China JV), purpose-built for the China-domestic + export EV5. Uses LFP "Blade-style" pouch cells from FinDreams (BYD's cell arm) in 64.2 kWh and 88.1 kWh capacities. 400 V architecture with DC peak ~141 kW. The TH-market EV5 is built at Yancheng, Jiangsu and exported CBU. This makes the EV5 the only Kia BEV globally that does not use E-GMP / 800 V / NMC. Critical differentiator. (Wikipedia — Kia EV5; EVParts4x4 — EV5 LFP battery)

CBU only (May 2026). As of May 2026, all Kia BEVs sold in Thailand are CBU. EV9 is CBU-Korea (AutoLand Gwangmyeong / "Sohari 1" plant, the same plant where Kia's first vehicles rolled off the line in 1973). EV5 is CBU-China (Yancheng plant of Jiangsu Yueda Kia Motors JV — Kia's first BEV exported from China). A CKD-Thailand plan has been discussed publicly by Kia Sales Thailand as part of the "Plan S-5" 2024–2028 strategy (5 % market share, 50 % BEV mix, 5× dealer expansion), but no firm CKD start date or nominated plant has been announced as of May 2026 — Bangkok Post reported in Jan 2024 that "Kia is mulling investment in a local EV factory" and KED Global noted the company was "putting the decision on hold as it was not easy to secure business feasibility." The previous Yontrakit assembly plant at Lat Krabang historically handled the Carnival, but is not currently nominated for Kia BEV CKD. Flag this as the single biggest open question in Kia's TH BEV story. (Bangkok Post 2024; KED Global 2024-01)

At a glance

  • Distributor model: Wholly-owned subsidiary — Kia Sales (Thailand) Co., Ltd., 100 %-owned by Kia Corporation (Seoul), formally launched 2024-01-31. This was a direct takeover from prior distributor Yontrakit Kia Motors Co., Ltd. (a unit of Yontrakit Corporation — the Leenutaphong family's automotive trading house, also historically the long-time BMW Thailand dealer before BMW Group set up its own subsidiary in 1998). The shift mirrors the same playbook Kia Corp ran globally: replace third-party national distributors with direct subsidiaries to control pricing, product, and the BEV transition. (MarkLines 2024-01 — Kia Sales Thailand launch; Thaiautonews — Kia full entry; Yontrakit Corporation history)
  • Entered Thailand: Around 2000 via Yontrakit Corporation (CBU imports + selected CKD; Carnival was Yontrakit-assembled at their YMC General Assembly plant in Lat Krabang). Direct Kia presence arrived 2024-01-31.
  • First BEV in TH (under Kia Sales Thailand): EV9 — launched 2024-03-01 in 2 variants (Earth Long Range RWD ฿3,499,000 + GT-Line AWD ฿3,899,000), CBU-Korea. ASEAN's first official Kia EV9 launch (Malaysia followed). (Headlightmag EV9 launch; Autolifethailand EV9 launch; Paultan 2024-03-08)
  • Second BEV in TH: EV5 — launched 2024-03-26 at BIMS 2024 in initially 4 variants (Light / Air / Earth Long Range / Earth Exclusive AWD), all CBU-China. GT-Line AWD added 2024-11 as a 5th variant. Thailand was the first export destination for the China-built EV5 — i.e. the first market outside China to receive the LFP-equipped Yancheng-built EV5. (Headlightmag EV5 launch 2024-03-26; Headlightmag GT-Line AWD; Paultan BIMS 2024 EV5 launch)
  • Models on sale (May 2026): 2 nameplates — EV5 (compact-mid SUV, the volume product, ~5 trims) · EV9 (large 3-row flagship SUV, 2 trims). EV6 has not been launched in Thailand under Kia Sales Thailand — it was only showcased at Motor Expo 2022 by the previous distributor Yontrakit and never put on the TH price list. Niro EV has not been launched in Thailand (skipped in favour of going straight to EV5 + EV9 in the new-product rollout). EV3 is in the pipeline as part of Plan S-5 but no TH launch date has been announced as of May 2026 [unverified]. EV4 sedan likewise has no TH launch confirmation.
  • Total current BEV trims on sale (May 2026): ~7 — 5 × EV5 (Light / Air / Earth Long Range / Earth Exclusive AWD / GT-Line AWD) + 2 × EV9 (Earth Long Range RWD / GT-Line AWD).
  • Current BEV price band: ฿1,099,000 (EV5 Light promotional price after ฿200,000 launch-period discount; nominal MSRP ฿1,299,000) – ฿3,899,000 (EV9 GT-Line AWD). (Autolifethailand EV5 Light discount Jan 2025; Headlightmag EV5 special price)
  • CKD vs CBU split (May 2026): 100 % CBU.
    • EV5 — CBU-China, Yancheng plant of Jiangsu Yueda Kia Motors JV.
    • EV9 — CBU-Korea, AutoLand Gwangmyeong (Sohari 1) plant.
    • CKD-Thailand — not currently in production for any BEV. Plan S-5 mentions local EV manufacturing as a 2024–2028 ambition; no plant nominated or production date set. (Bangkok Post)
  • No local battery plant (unlike BMW Plant Rayong's Gen5 battery facility, or BYD's Rayong battery line). Kia BEVs in Thailand arrive fully built with battery packs already installed in Korea (EV9) or China (EV5).
  • Showrooms (May 2026): ~19–20 Kia Authorised Dealers plus service centres, expanding from ~18 in early 2024 toward Plan S-5's ambitious 5× dealer-network target by 2028. Major dealer groups include Tiamruammit Auto (Huai Khwang / Bangkok), Kia Srinakarin, Kia Nonthaburi, Kia Phuket, Kia Chiang Mai, Kia Phitsanulok, Kia Pattaya, Kia Khon Kaen, Kia Korat. Several of these dealers were originally Yontrakit-network outlets that transitioned to Kia Sales Thailand's franchise system in 2024. (ZigWheels TH — Kia dealers; SiamCarDeal)
  • 2024 BEV deliveries: [unverified — Kia Sales Thailand has not published broken-out BEV unit volume]. Estimated ~1,500–2,500 EV5 + EV9 combined in 2024 based on registration leaks [unverified — needs DLT cross-check].
  • EV3.5 subsidy participation: [unverified] — the EV5 and EV9 are both CBU, which under EV3.5 (2024–2027) requires the manufacturer to commit to local production at a 1:1 (2024–25) / 1:1.5 (2026) / 1:2 (2027) CBU-to-CKD ratio within 3 years. Kia's failure to nominate a CKD plant means EV5/EV9 buyers may not be receiving the full EV3.5 subsidy. Cross-reference with the EVAT / BoI public participant list before treating EV3.5 status as confirmed.

Kia occupies an unusual position in Thailand's BEV market that differs structurally from every other foreign brand. Three things make Kia's TH story distinct. First, the distributor handover: Kia Corp ended its ~24-year partnership with Yontrakit and set up a direct subsidiary in 2024 — paralleling Hyundai Motor Group's broader regional consolidation, but unlike Hyundai Thailand (where Hyundai Motor Thailand Co., Ltd. has been a direct subsidiary since 2007), Kia's takeover is fresh. The transition created some early turbulence — pricing volatility on EV5, multiple discount cycles, and inconsistent dealer messaging during the 2024–2025 dealer-network transition. Second, the dual-architecture lineup: Kia is the only brand selling BEVs in Thailand that uses two fundamentally different electrical platforms (E-GMP 800 V NMC for the EV9 from Korea, vs N3 eK 400 V LFP for the EV5 from China). This makes trim-level comparison non-obvious and the value proposition very different per nameplate. Third, no local manufacturing footprint: unlike Hyundai (which has small TH CKD via Yontrakit-era contracts), BYD (Rayong), MG (Rayong), GWM (Rayong), or Volvo (Rayong), Kia has no announced TH plant despite Plan S-5's 5-year horizon. This is the single biggest strategic question hanging over Kia TH's BEV business.

The competitive context: EV5 (฿1.099–1.849 m) plays in the busiest segment of TH's BEV market, going head-to-head with the BYD Atto 3 (฿1.099–1.299 m, Rayong CKD), MG ZS EV (฿879k–1.099 m), Aion Y Plus (฿949k–1.069 m), and the Geely EX5 (฿969k–1.069 m). The EV5's 88.1 kWh battery and 665 km NEDC range on Earth Long Range is class-leading on paper, but its CBU-China origin means it cannot match the local-content pricing of CKD competitors. The EV9 (฿3.499–3.899 m) plays in a near-empty 7-seater premium BEV niche — its only direct competitor is the Volvo EX90 (~฿4.5 m, CKD-TH limited) and at a stretch the Mercedes EQS SUV (฿8 m+, CBU). At its price band the EV9 is 40 % cheaper than the EQS SUV and about 20 % cheaper than the EX90, giving it a clear value position in the large-family-luxury BEV space.

Distribution & business

Kia Sales (Thailand) Co., Ltd. is the in-country sales, marketing, distribution, and aftersales subsidiary of Kia Corporation (Seoul, Hyundai Motor Group). Headquartered at 98 Sathorn Square Building, 27th Floor, North Sathorn Road, Silom, Bang Rak, Bangkok 10500. The current President is Mr. Jung Won Kang (effective April 2024), a Kia HQ veteran with 24 years of group experience. Managing Director is Mr. Kitisorn Punnahitanonda, a Thai national appointed to handle local market relationships and the dealer- network transition. (Kia Sales Thailand — Leadership announcement; AutoStation TH)

Unlike BMW Thailand (which owns its CKD plant via BMW Manufacturing Thailand), Mercedes-Benz Thailand (which relies on third-party assembler TAAP / Thonburi Group), or BYD Thailand (which has a single Thai-family distributor Rêver Automotive + a BYD-owned Rayong plant), Kia Thailand has neither a local plant nor a third-party CKD partner — it is currently 100 % a distribution

  • aftersales operation. The previous Yontrakit-era CKD setup (which handled Carnival assembly in Lat Krabang) was not extended to Kia BEVs when Kia Corp took over in 2024.

Corporate structure

Entity Role Founded Ownership
Kia Sales (Thailand) Co., Ltd. Sales, marketing, distribution, aftersales 2024-01-31 100 % Kia Corporation
Yontrakit Kia Motors Co., Ltd. (legacy) Former exclusive distributor 2000-2024 ~2000 100 % Yontrakit Corp. (Leenutaphong family) — now transitioned to dealer-only role
Yontrakit Auto Assembly / YMC General Assembly (legacy) Carnival CKD assembly, Lat Krabang 1973 (Yontrakit founded 1961) 100 % Yontrakit Corp. — no current Kia BEV mandate

Comparative distribution model

Brand Distribution model TH assembly Local equity holder
Kia Direct subsidiary (since 2024) None — CBU only None
Hyundai Direct subsidiary (since 2007 — Hyundai Motor Thailand) None — CBU only None
BMW Direct subsidiary + wholly-owned CKD plant BMW Manufacturing Thailand (Rayong) None
Mercedes-Benz Subsidiary + third-party CKD TAAP / Thonburi (Thai family) Thonburi Group (assembler only)
Tesla Direct subsidiary None — CBU only None
BYD Single Thai distributor (Rêver) BYD-owned Rayong plant Siam Motors family (distributor only)
MG JV — SAIC + CP Group SAIC-CP JV plant (Rayong) CP Group
Volvo Subsidiary + local CKD Geely Auto Industries (Rayong, EX30 CKD) None

Manufacturing — Not applicable (currently)

Kia operates no manufacturing facility in Thailand for BEVs as of May 2026. All TH BEVs are imported CBU. The Plan S-5 strategy (2024–2028) explicitly identifies "local EV manufacturing" as a multi-year goal, but as of mid-2026 no plant has been nominated, no groundbreaking has been announced, and no production timeline has been published. (Bangkok Post — Kia mulls TH EV factory; ANRPC — Kia mulling EV plant in Thailand; KED Global 2024-01-16)

Source plants for current TH BEVs:

  • EV9 — AutoLand Gwangmyeong (Sohari Plant 1), Gyeonggi-do, South Korea. The historic flagship Kia plant where Kia's first vehicles rolled off the line in 1973. Until US production started, ~90 % of EV9 global volume came from Sohari. (Wikipedia — Kia EV9)
  • EV5 — Yancheng plant, Jiangsu Province, China. Operated by Jiangsu Yueda Kia Motors (JV with Yueda Group). The EV5 was Kia's first BEV exported from China, and Thailand was the first export market. (Wikipedia — Kia EV5; Carlist — EV5 debuts in Thailand)

Showrooms / service / parts

Metric Value Source
Kia Authorised Dealers (May 2026) ~19–20 (up from 18 in early 2024) ZigWheels TH
Cities covered 18+ ZigWheels TH
Bangkok dealer count ~5 SiamCarDeal
2024 new dealer additions 10 new dealers joining (Plan S-5 expansion) Thaiautonews
Plan S-5 dealer target by 2028 ~90+ (5× expansion from 2023 baseline) MarkLines 2024-01
Dealer model Multi-dealer authorised retail + service. Mix of legacy Yontrakit-era dealers + new Kia Sales Thailand franchisees post-2024 Kia TH Sales

Notable dealers (transitional + new): Kia Tiamruammit (Huai Khwang, Bangkok — legacy Yontrakit), Kia Srinakarin (Bangkok), Kia Nonthaburi, Kia Pattaya, Kia Chiang Mai, Kia Khon Kaen, Kia Phitsanulok, Kia Phuket, Kia Hat Yai, Kia Rayong [unverified — list compiled from ZigWheels + Kia.com/th dealer locator; may be incomplete].

Charging network partners

Kia Sales Thailand has not announced a single exclusive home-charger or DC fast-charger partnership the way some competitors have (e.g. BMW × ChargeNow, Volvo × Greenovation). The EV5 + EV9 ship with a standard ICCB portable charger (~Mode 2) and are compatible with all major TH DC networks through CCS2:

  • PEA Volta (Provincial Electricity Authority — extensive ~700+ CCS2 DC chargers nationwide)
  • EleX by EGAT (Electricity Generating Authority of Thailand)
  • ChargeNet (PTT subsidiary)
  • Sharge (private, BKK metro)
  • Evolt (BTS-affiliated)
  • EA Anywhere (Energy Absolute)

Kia Charge App [unverified — Kia.com/th charging-locator integration].

Warranty terms (Kia EV5 + EV9)

  • Vehicle: 7 years / 150,000 km comprehensive warranty (industry-leading among mass-market Korean brands; matches Kia's global 7-year flagship policy).
  • High-voltage battery: 8 years / 160,000 km (Korean BEV standard).
  • Drive unit (motor / reducer): Covered under vehicle warranty.
  • Roadside assistance: 7 years, 24-hour, unlimited mileage.
  • Free maintenance: 7 years (or per scheduled service intervals).
  • Wallbox: Not bundled with vehicle purchase by default — owners install via third-party [unverified — Kia Charge partnerships].

(Autolifethailand EV5 Light pricing 2025-01 — warranty section explicit; Headlightmag EV5 special price 2025)

EV5 — Compact-mid BEV SUV (China-sourced LFP)

The Kia EV5 is Kia's first global BEV designed primarily in collaboration with Jiangsu Yueda Kia Motors (the Kia–Yueda China JV), positioned in the C-SUV / compact-mid SUV segment. It sits between the smaller EV3 (not in TH) and the larger EV9 in Kia's BEV hierarchy. In Thailand, it competes against the BYD Atto 3, MG ZS EV, Aion Y Plus, Geely EX5, Hyundai Kona Electric (very limited), Neta X, and the Deepal S07 in the ฿1–1.8 m compact-SUV BEV bracket. The TH-spec EV5 uses LFP cells from FinDreams (BYD's cell arm) in a 400 V architecture — making it the only Kia globally to use LFP/400V instead of E-GMP NMC/800V.

Lineage & platform

  • Generation: EV5 1st generation (production started 2023-11 in China; global export began 2024 — Thailand was the first export market).
  • Platform: N3 eK SUV platform (Hyundai Motor Group's China-specific compact-BEV platform, derivative of E-GMP), developed jointly with Jiangsu Yueda Kia Motors.
  • Shared with: No other Kia model globally [unverified — N3 eK may underpin future Yueda-Kia BEVs]. Not shared with EV6 / EV9 (those are E-GMP).
  • Architecture: 400 V, peak DC charging ~141 kW.
  • Battery chemistry: LFP (Lithium Iron Phosphate). Cell supplier: FinDreams (BYD). Format: pouch / "Blade-style" cell-to-pack. (EVParts4x4; Wikipedia — Kia EV5)
  • Origin: Global production launch China 2023-11; Thailand launch 2024-03-26 at BIMS 2024. Other markets: Malaysia (2024), Brazil (Sep 2024), Australia (early 2025), Europe (mid 2025 — Europe uses an 81.4 kWh NMC variant built in Korea).

Lineup events

Date Event Notes
2024-03-26 TH Launch — BIMS 2024 4 trims: Light (฿1,299k), Air (฿1,549k), Earth Long Range (฿1,749k), Earth Exclusive AWD (฿1,799k)
2024-11 GT-Line AWD added Special launch price ฿1,849k (regular ฿1,899k); dual motor 308 hp
2025-01 EV5 Light promotional discount ฿200k discount → ฿1,099k
2025-02 Promotional discount extended to Air FWD Air FWD ฿1,229k after discount (from ฿1,349k–฿1,549k pricing range — Air had base + premium subtrims [unverified — need price-history sweep])
2025-09 MY2025 / promotional refresh Kia EV5 Special Offer Sept 2025 [detailed promo terms unverified — TH page is gated]

Trims

EV5 Light — ฿1,099,000 (promotional) / ฿1,299,000 (nominal MSRP)

The entry trim. FWD single-motor, smaller 64.2 kWh LFP battery, fabric interior, 17-inch wheels, minimal ADAS.

Spec Value Source
Launch MSRP (2024-03-26) ฿1,299,000 Headlightmag
Current promotional price (since 2025-01) ฿1,099,000 (after ฿200k discount) Autolifethailand
Battery (kWh) 64.2 (gross) Autolifethailand
Battery chemistry LFP EVParts4x4
Cell supplier FinDreams (BYD) Wikipedia
Voltage architecture 400 V EVSpecsHub
Cell-to-pack tech "Blade-style" pouch CTP [unverified — branding TBC]
Range (NEDC) 490 km Headlightmag
Range (WLTP, est.) ~407 km (NEDC×0.83) est.
Drive FWD Autolifethailand
Front motor (kW) 160 (217 hp) Headlightmag
Combined power 160 kW / 217 hp / 218 PS same
Combined torque 310 Nm same
0–100 km/h 8.5 s Paultan
Top speed ~185 km/h [unverified]
AC charging 11 kW (Type 2) Wikipedia
DC charging peak 102 kW Wikipedia
DC charging 10–80% 36 min Wikipedia
V2L output 3.6 kW (external) Kia.co.th EV5 specs [unverified — Light may exclude V2L]
Connectors Type 2 (AC) / CCS2 (DC) Kia.co.th
Seats 5 Kia.co.th
Wheels 17″ alloy Headlightmag [unverified — could be 18″]
Length × Width × Height 4,615 × 1,875 × 1,715 mm Autolifethailand
Wheelbase 2,750 mm same
Ground clearance 166–175 mm same
Curb weight ~1,895–1,925 kg [unverified — CarsGuide gives 1,995 kg AU-spec]
Trunk capacity 513 L (5-seat config); 1,714 L (rear folded) Kia.co.th [unverified]
Frunk capacity 67 L (FWD) Kia EU [unverified TH-spec]
Towing capacity 750 kg (unbraked) / 1,500 kg (braked) [unverified TH-spec] Kia EU
Drag coefficient (Cd) 0.29 Kia Global Media
Standard equipment
  • LED headlights (basic projector)
  • 12.3″ + 5.0″ + 12.3″ tri-screen panoramic display (ccNC infotainment)
  • Apple CarPlay + Android Auto (wireless)
  • Kia Connect (telematics, OTA)
  • Drive Wise — Lane Keep Assist, Forward Collision Avoidance Assist, Blind Spot Collision Avoidance, Smart Cruise Control with Stop&Go [unverified — Light may have reduced ADAS]
  • Fabric upholstery
  • Manual driver seat
  • Single-zone climate control [unverified — could be dual]
  • Heat pump [unverified — Light may exclude]
  • 6 airbags
  • 17″ alloy wheels [unverified]
Distinctive features (vs other trims)
  • Cheapest entry to Kia BEV ownership in TH — at ฿1,099k promotional, it's the most accessible E-GMP-cousin BEV on sale.
  • 64.2 kWh LFP — cheaper to replace, more cycle-durable, but lower energy density vs the 88.1 kWh upper trims.

EV5 Air FWD — ฿1,349,000 / ฿1,549,000 (launch MSRP) / promotional pricing varies

The mid-entry trim. Same 64.2 kWh LFP + FWD motor as Light, but with upgraded interior and features.

Spec Value Source
Launch MSRP (2024-03-26) ฿1,549,000 Headlightmag [unverified — early articles list ฿1,349k and ฿1,549k separately; possibly two sub-variants Air / Air Plus]
Current price (May 2026) ~฿1,349,000–฿1,549,000 (promotional dependent) Autolifethailand 2025-02
Battery (kWh) 64.2 Headlightmag
Battery chemistry LFP EVParts4x4
Voltage architecture 400 V Wikipedia
Range (NEDC) 490 km Headlightmag Air
Drive FWD same
Front motor (kW) 160 (217 hp) same
Combined torque 310 Nm same
0–100 km/h 8.5 s same
AC charging 11 kW Wikipedia
DC charging peak 102 kW same
Wheels 18″ Headlightmag Air [unverified]
All other dimensions same as Light —
Standard equipment (delta over Light)
  • 18″ alloy wheels (upgraded design) [unverified]
  • Dual-zone automatic climate control [unverified]
  • Power driver seat (8-way) [unverified]
  • Synthetic-leather upholstery (artificial leather) [unverified]
  • Heated front seats [unverified — TH cars usually skip seat heaters]
  • Wireless phone charger [unverified]
  • V2L 3.6 kW external

EV5 Earth Long Range FWD — ฿1,749,000

The volume mid-high trim. Steps up to the 88.1 kWh battery (largest in segment) and 665 km NEDC range. Still FWD.

Spec Value Source
Launch MSRP (2024-03-26) ฿1,749,000 Headlightmag
Current MSRP (May 2026) ฿1,749,000 [verify — may have been adjusted] Autolifethailand
Battery (kWh) 88.1 (gross) / ~81.4 (usable) Headlightmag
Battery chemistry LFP EVParts4x4
Cell supplier FinDreams (BYD) Wikipedia
Voltage architecture 400 V Wikipedia
Range (NEDC) 665 km Headlightmag
Range (WLTP est.) ~552 km est.
Drive FWD same
Front motor (kW) 160 (217 hp) same
Combined torque 310 Nm same
0–100 km/h 8.9 s [unverified — slower due to heavier battery] —
AC charging 11 kW same
DC charging peak 141 kW Wikipedia
DC charging 10–80% 36 min same
Wheels 19″ Headlightmag [unverified — 18 or 19]
Curb weight ~2,010 kg [unverified] CarsGuide AU
Standard equipment (delta over Air)
  • 88.1 kWh LFP battery (vs 64.2 kWh)
  • 141 kW DC charging (vs 102 kW)
  • 19″ alloy wheels (upgraded)
  • Premium synthetic-leather seats
  • Power-folding mirrors
  • Heated steering wheel [unverified TH-spec]
  • Around-view monitor (360° camera)
  • Highway Driving Assist 2 (HDA2)
  • Premium Meridian / Harman Kardon audio [unverified]

EV5 Earth Exclusive AWD — ฿1,799,000

The top FWD-graduate trim — adds dual-motor AWD on the 88.1 kWh battery. The "Exclusive AWD" name was used at TH launch; sometimes also referred to as Earth Long Range AWD.

Spec Value Source
Launch MSRP (2024-03-26) ฿1,799,000 Headlightmag
Battery (kWh) 88.1 Headlightmag Earth Exclusive AWD
Battery chemistry LFP same
Voltage architecture 400 V same
Range (NEDC) 620 km (lower than Earth Long Range FWD due to AWD draw) Wikipedia
Drive AWD (dual motor) same
Front motor (kW) ~70 Wikipedia [unverified split — Kia AWD typically biased rear]
Rear motor (kW) ~160 Wikipedia [unverified]
Combined power 230 kW / 308 hp / 313 PS Headlightmag GT-Line AWD article [uses same powertrain as GT-Line]
Combined torque 480 Nm Paultan
0–100 km/h 6.3 s Paultan
AC charging 11 kW same
DC charging peak 141 kW same
Wheels 19″ Headlightmag
Standard equipment (delta over Earth Long Range FWD)
  • Dual-motor AWD powertrain (230 kW / 308 hp / 480 Nm)
  • 6.3-second 0–100 (vs 8.9 s)
  • Premium suspension tune
  • Possibly upgraded ADAS package [unverified]

EV5 GT-Line AWD — ฿1,849,000 (launch special) / ฿1,899,000 (regular MSRP)

The visual/sporty flagship — added in November 2024, ~8 months after the initial 4-trim launch. Same 230 kW / 308 hp dual-motor AWD powertrain as Earth Exclusive AWD, but with GT-Line styling package (sport bumpers, GT-Line badging, sport seats, unique 19″ or 20″ wheels).

Spec Value Source
Launch MSRP (2024-11) ฿1,849,000 (special) / ฿1,899,000 (regular) Headlightmag GT-Line AWD
Battery (kWh) 88.1 same
Battery chemistry LFP same
Voltage architecture 400 V same
Range (NEDC) 555 km (lower than Earth Exclusive AWD — likely larger wheels / aero drag) Headlightmag
Drive AWD (dual motor) same
Combined power 230 kW / 308 hp same
Combined torque 480 Nm same
0–100 km/h 6.1–6.3 s [verify] —
AC charging 11 kW same
DC charging peak 141 kW same
Wheels 20″ (GT-Line spec) Headlightmag GT-Line AWD [unverified]
Origin CBU-China (Yancheng) Autolifethailand
Standard equipment (delta over Earth Exclusive AWD)
  • GT-Line front + rear sport bumpers
  • GT-Line badging
  • Sport-pattern seats with GT-Line embroidery
  • Larger 20″ wheels
  • Flat-bottom steering wheel [unverified]
  • Aluminium sport pedals [unverified]
  • Dark headliner [unverified]
Distinctive features (vs other trims)
  • The only GT-Line EV5 in TH — visual/styling tier on top of Earth Exclusive's powertrain
  • Largest wheels = trade-off vs range (555 km NEDC, lowest in 88.1 kWh lineup)

Colors (EV5, TH-spec)

Name (EN / TH) Hex (approx) Image URL Available on
Snow White Pearl #F7F7F7 https://www.kia.com/th/en/cars/ev5/features.html [unverified per-trim] All
Aurora Black Pearl #0E0E0E same All
Frost Blue #A6C2D3 same [unverified TH-spec — may not be sold in TH] Earth + GT-Line [unverified]
Ivory Silver #C7C6C2 same [unverified] All [unverified]
Shale Grey #6E7274 same [unverified] All [unverified]
Iceberg Green #A8B5A0 same [unverified TH availability] Higher trims
Magma Red #A1212E same [unverified TH] Higher trims

[unverified — TH-specific color list per kia.com/th is not separately published in research-grade text; pulled from global Kia EV5 palette documented by carwow + Kia Saudi Arabia]. ZigWheels TH lists "Blue" as the single color shown for EV5 — possibly a stale page.

Image catalogue (EV5)

View Hi-res URL Source / credit
Hero (3/4 front) https://www.kia.com/th/en/cars/ev5/features.html Kia Thailand official
Side profile same Kia Thailand official
Rear same Kia Thailand official
Interior dash same Kia Thailand official
GT-Line specifics https://www.kia.com/th/en/cars/ev5_gt-line/features.html Kia Thailand official
Headlightmag real-car gallery (Air) https://www.headlightmag.com/2024-09-10-picture-specs-kia-ev5-air/ Headlightmag
Headlightmag real-car gallery (Earth Exclusive AWD) https://www.headlightmag.com/2024-09-11-picture-specs-kia-ev5-earth-exclusive-awd/ Headlightmag
Headlightmag real-car gallery (GT-Line AWD) https://www.headlightmag.com/special-price-kia-ev-5-gt-line-awd/ Headlightmag

Versus competitors (EV5 Earth Long Range FWD @ ฿1,749k)

Spec EV5 Earth LR BYD Atto 3 Extended Aion Y Plus 70 LR Geely EX5 Pro
Price (THB) 1,749,000 1,299,000 (CKD) 1,069,000 1,069,000
Battery (kWh) 88.1 LFP 60.5 LFP Blade 63.2 LFP 60.2 LFP
Range (km) 665 NEDC 480 NEDC 610 NEDC 530 CLTC
DC peak (kW) 141 80 90 100
Drive FWD FWD FWD RWD
0–100 (s) 8.9 7.3 8.7 6.9
Origin CBU-China CKD-TH CBU-China CBU-China
Warranty 7y/150k + 8y bat 6y/150k + 8y 8y/150k + 8y 7y/150k + 8y

Sources (EV5)

Verification matrix (EV5)

Field Status Source Notes
Launch MSRP (4 base trims, Mar 2024) ✓ Headlightmag Light 1,299 / Air 1,549 / Earth LR 1,749 / Earth Exclusive AWD 1,799
Launch MSRP (GT-Line AWD, Nov 2024) ✓ Headlightmag 1,849 special / 1,899 regular
Promotional pricing (Light Jan 2025) ✓ Autolifethailand 1,099k after 200k discount
Battery kWh (64.2 / 88.1) ✓ Headlightmag + Wikipedia both confirmed
Battery chemistry (LFP) ✓ EVParts4x4 + Wikipedia FinDreams cells
Voltage architecture (400 V) ✓ Wikipedia + EVSpecsHub E-GMP-derived but not E-GMP itself
Range NEDC ✓ Headlightmag 490 / 665 / 620 / 555 km
Range WLTP ✗ — not published TH-spec — needs estimate
AC charging ◐ Wikipedia 11 kW assumed, TH-spec confirmation [unverified]
DC peak (102 / 141) ✓ Wikipedia + Headlightmag
DC 10–80% ◐ Wikipedia 36 min global figure
0–100 km/h ✓ Paultan + Headlightmag 8.5 / 6.3 s
Wheels ◐ Headlightmag per-trim specifics [unverified]
Length × Width × Height ✓ Autolifethailand 4,615 × 1,875 × 1,715
Wheelbase ✓ Autolifethailand 2,750
Ground clearance ✓ Autolifethailand 166–175 mm
Curb weight ✗ CarsGuide AU TH-spec not published
Cd ✓ Kia Global Media 0.29
V2L ◐ Kia EU TH availability per-trim [unverified]
Colors (TH-spec palette) ✗ — global palette only — TH-specific list [unverified]
Origin (CBU-China Yancheng) ✓ Wikipedia + Autolifethailand "นำเข้า CBU จีน"

EV9 — Full-size 3-row BEV SUV (Korea-built E-GMP)

The Kia EV9 is Kia Corp's BEV flagship — a full-size 3-row 6-/7- seater electric SUV launched globally in 2023, in Thailand on 2024-03-01 (the first official launch product from the new Kia Sales Thailand subsidiary). Built on the E-GMP 800 V platform, NMC chemistry, 99.8 kWh, up to 384 PS / 700 Nm AWD. In Thailand it competes against the Volvo EX90 (limited CKD), Mercedes EQS SUV (CBU-Bremen / TAAP), and at a stretch the BMW iX (CBU-Dingolfing). At ฿3.499–3.899 m it's substantially cheaper than all those rivals.

Lineage & platform

  • Generation: EV9 1st generation (production started 2023-Q1 in Korea).
  • Platform: E-GMP (Electric-Global Modular Platform, Hyundai Motor Group's dedicated BEV skateboard).
  • Shared with: Hyundai Ioniq 9 (the platform sibling; Ioniq 9 is the Hyundai variant of the same vehicle).
  • Architecture: 800 V, peak DC charging 350 kW.
  • Battery chemistry: NMC (Nickel-Manganese-Cobalt) pouch. Cell supplier: SK On.
  • Origin: Global production launch Korea 2023-Q2; Thailand launch 2024-03-01 (the first official Kia Sales Thailand product).

Lineup events

Date Event Notes
2024-03-01 TH Launch 2 trims: Earth Long Range RWD (฿3,499k), GT-Line Long Range AWD (฿3,899k). Delivery for GT-Line AWD: April 2024; Earth LR: June 2024
2024-03-26 BIMS 2024 public showcase Both trims shown at Bangkok International Motor Show 2024 alongside the EV5 launch

Trims

EV9 Earth Long Range RWD — ฿3,499,000

The entry trim. Single-motor RWD, 99.8 kWh, 680 km NEDC range. 6- or 7-seat configuration [verify TH-spec].

Spec Value Source
Launch MSRP (2024-03-01) ฿3,499,000 Headlightmag
Current MSRP (May 2026) ฿3,499,000 [verify] Kia.co.th
Battery (kWh) 99.8 (gross) / ~96 (usable) EV-Database
Battery chemistry NMC Wikipedia
Cell supplier SK On Wikipedia
Voltage architecture 800 V Wikipedia
Range (NEDC) 680 km Headlightmag
Range (WLTP) 563 km Autolifethailand
Drive RWD EV-Database
Rear motor (kW) 150 (204 hp) PCAuto
Combined power 150 kW / 204 hp same
Combined torque 350 Nm same
0–100 km/h 9.4 s same
Top speed 185 km/h same
AC charging 10.5 kW (3-phase) / 11 kW Kia.co.th
DC charging peak 350 kW Kia.co.th
DC charging 10–80% ~24 min same
V2L output 3.6 kW (external) same
Connectors Type 2 / CCS2 same
Seats 7 (2+3+2) [verify TH — could be 6 (2+2+2)] same
Wheels 19″ alloy Headlightmag GT-Line [unverified for Earth]
Length × Width × Height 5,015 × 1,980 × 1,780 mm Kia.co.th
Wheelbase 3,100 mm same
Ground clearance ~190 mm [unverified] —
Curb weight ~2,490 kg [unverified] —
Trunk capacity (3rd row up) 333 L Kia.co.th [unverified]
Frunk capacity 90 L (RWD) EV-Database
Towing capacity 2,500 kg [unverified TH-spec] Kia US
Drag coefficient (Cd) 0.28 Kia US
Standard equipment
  • LED Matrix headlights with Star Map signature DRL
  • Triple 12.3″ + 5.0″ + 12.3″ ccNC panoramic display
  • Apple CarPlay + Android Auto (wireless)
  • Kia Connect 2.0 (telematics, OTA, remote climate)
  • Drive Wise 2 — Highway Driving Assist 2, Forward Collision Avoidance Assist 2, Smart Cruise Control with Stop&Go and curve sensing, Blind Spot Collision-Avoidance Assist, Parking Collision-Avoidance Assist, Surround View Monitor
  • Leather upholstery (relaxation seats — 2nd row recline up to 70°)
  • Telescopic heated steering wheel
  • Ventilated + heated 8-way power front seats [verify TH — heated for hot-climate spec sometimes deleted]
  • 14-speaker Meridian premium audio [verify TH-spec — may be Harman]
  • 3-zone automatic climate control
  • Panoramic sunroof [verify TH — could be Earth only]
  • 7 airbags (incl. centre-front)
  • 19″ alloy wheels
  • V2L 3.6 kW (interior + external sockets)
Distinctive features (vs other trims)
  • Single-motor RWD = longest range (680 km NEDC) and lowest cost
  • 6-seat lounge config [verify TH — could be 7-seat 2+3+2 standard with optional 6-seat 2+2+2 lounge]

EV9 GT-Line Long Range AWD — ฿3,899,000

The flagship AWD trim. Dual-motor AWD, same 99.8 kWh battery, 647 km NEDC range (slightly lower than RWD due to AWD draw), 5.3 s 0–100, GT-Line styling and larger 21″ wheels.

Spec Value Source
Launch MSRP (2024-03-01) ฿3,899,000 Headlightmag
Current MSRP (May 2026) ฿3,899,000 [verify] Kia.co.th
Battery (kWh) 99.8 EV-Database
Battery chemistry NMC Wikipedia
Cell supplier SK On same
Voltage architecture 800 V same
Range (NEDC) 647 km (AU & TH spec) / 680 km (RWD reference) ZigWheels TH
Drive AWD (dual motor) same
Front motor (kW) 141 EV-Database
Rear motor (kW) 141 same
Combined power 282 kW / 383 hp / 389 PS ZigWheels TH
Combined torque 700 Nm same
0–100 km/h 5.3 s (with optional Boost — std 6.0 s) same; Paultan
Top speed 200 km/h EV-Database
AC charging 11 kW same
DC charging peak 350 kW same
DC charging 10–80% ~24 min same
V2L output 3.6 kW same
Wheels 21″ alloy (GT-Line spec) Headlightmag
Tire spec 285/45 R21 [unverified — Kia US uses 285/45R21] —
Length × Width × Height 5,015 × 1,980 × 1,780 mm same
Wheelbase 3,100 mm same
Curb weight ~2,640 kg [unverified] —
Frunk capacity 52 L (AWD) EV-Database
Standard equipment (delta over Earth Long Range RWD)
  • GT-Line front + rear sport bumpers
  • GT-Line badging
  • 21″ unique GT-Line alloy wheels
  • Suede / Nappa leather seats with GT-Line embroidery
  • Flat-bottom GT-Line steering wheel
  • Aluminium sport pedals
  • Boost mode (optional OTA upgrade — adds 0.3–0.5 s to 0–100) [verify TH-spec OTA availability]
  • AWD-specific dynamics + torque vectoring
  • Dual-motor 700 Nm = strongest acceleration in any TH-market 7-seater
Distinctive features (vs Earth Long Range RWD)
  • Dual-motor AWD — 383 hp / 700 Nm
  • 5.3-second 0–100 — quickest 3-row SUV in TH
  • 21″ wheels (vs 19″)
  • Sport interior trim package
  • GT-Line exterior styling

Colors (EV9, TH-spec)

Name (EN / TH) Hex (approx) Image URL Available on
Glacier (white) #EAEDEC https://www.kia.com/th/en/cars/ev9/features.html [unverified per-trim] All
Ocean Matte Blue #2A4B68 (matte) same [unverified TH-spec] All [unverified]
Pebble Grey #90928E same All
Iceberg Green #A8B5A0 same [unverified TH-spec] All
Aurora Black Pearl #0E0E0E same All
Wolf Grey #737376 same [unverified] All

[unverified — TH-specific EV9 palette is the global Kia EV9 palette; per-trim availability [unverified]]. TH market typically sees 4–5 colours per BEV model — full global palette of 6–8 is rarely all sold.

Image catalogue (EV9)

View Hi-res URL Source / credit
Hero (3/4 front) https://www.kia.com/th/en/cars/ev9/features.html Kia Thailand official
Side profile same Kia Thailand official
Rear same Kia Thailand official
Interior dash same Kia Thailand official
2nd row relaxation seats same Kia Thailand official
Headlightmag real-car gallery (GT-Line AWD) https://www.headlightmag.com/2024-03-08-picture-specs-kia-ev-9/ Headlightmag

Versus competitors (EV9 GT-Line AWD @ ฿3,899k)

Spec EV9 GT-Line AWD Volvo EX90 Twin Performance Mercedes EQS SUV 450 BMW iX xDrive40 Sport
Price (THB) 3,899,000 ~4,500,000 (CKD-TH limited) ~8,500,000 (CKD-TAAP) ~3,500,000–3,800,000 (CBU-DE, discounted)
Battery (kWh) 99.8 NMC 111 NMC 108 NMC 76.6 NMC
Range (km, NEDC/WLTP) 647 NEDC / ~537 WLTP 600 WLTP 600 WLTP 425 WLTP
DC peak (kW) 350 250 200 150
Drive AWD AWD RWD AWD
0–100 (s) 5.3 4.9 6.7 6.1
Voltage 800 V 400 V 400 V 400 V
Seats 7 7 7 5
Origin CBU-Korea CKD-TH-limited CKD-TH (TAAP) CBU-Germany

The EV9 GT-Line AWD's price advantage is dramatic — at ฿3.899 m it undercuts the EQS SUV by ~฿4.6 m and the EX90 by ~฿600k, while being the only 800 V 7-seater BEV sold in Thailand. Its main weakness is range (647 km NEDC ≈ 537 km WLTP) trailing the EX90's 600 km WLTP on a larger battery, but the EV9's 350 kW DC charging is class-leading.

Sources (EV9)

Verification matrix (EV9)

Field Status Source Notes
Launch MSRP (Earth LR / GT-Line AWD) ✓ Headlightmag ฿3,499k / ฿3,899k
Battery kWh (99.8) ✓ EV-Database + Wikipedia NMC SK On
Voltage architecture (800 V) ✓ Wikipedia E-GMP
Range NEDC (680 / 647) ✓ Headlightmag + ZigWheels TH-spec
Range WLTP ◐ Autolifethailand 563 km cited; EV-Database confirms similar
AC charging (10.5 / 11 kW) ✓ Kia.co.th 3-phase
DC peak (350 kW) ✓ Kia.co.th + Wikipedia E-GMP standard
DC 10–80% (24 min) ✓ Kia.co.th
0–100 (9.4 / 5.3 s) ✓ PCAuto + ZigWheels
Power output (204 / 383 hp) ✓ PCAuto + ZigWheels
Torque (350 / 700 Nm) ✓ same
Dimensions (5015 × 1980 × 1780) ✓ Kia.co.th
Wheelbase (3,100) ✓ Kia.co.th
Wheels (19 / 21″) ◐ Headlightmag per-trim [unverified Earth-LR wheels]
Curb weight ✗ — TH-spec not published
Towing capacity ◐ Kia US TH homologation [unverified]
Seat config (6 vs 7) ◐ Kia.co.th TH may default 7-seat with optional 6
V2L (3.6 kW) ✓ Kia.co.th
Colors (TH-spec palette) ✗ — global palette only
Origin (CBU-Korea Sohari) ✓ Wikipedia + Autolifethailand "CBU เกาหลีใต้"

Models considered but not currently in TH lineup

EV6 — D-segment electric CUV (Korea, E-GMP 800 V)

The Kia EV6 was a major global Korean-EV launch in 2021 and the first E-GMP product. It was showcased by Yontrakit at Motor Expo 2022 in Thailand, but never launched commercially — Yontrakit did not bring it to the price list. With Kia Sales Thailand's takeover in 2024, the EV6 was skipped in favour of the larger EV9 and the cheaper EV5. ZigWheels and ccarprice still list a "Kia EV6 GT-Line 2023" at ~฿1.634 m but this appears to be aggregator-extrapolated grey-import pricing, not official Kia Sales Thailand MSRP. As of May 2026, the EV6 is not on kia.co.th's price list and not officially sold in Thailand.

EV6 GT (the 430 kW / 740 Nm performance variant) has never been launched in Thailand in any form. (CCarPrice TH — EV6 GT-Line 2023; Yontrakit EV6 GT-Line preview)

Niro EV — B/C-segment EV (Korea, dedicated platform)

The Kia Niro EV (2nd gen, 2022-) was never officially launched in Thailand. Yontrakit considered it but the Niro EV was passed over in favour of going straight to the larger E-GMP EV5/EV6/EV9 lineup. Globally the Niro EV is being phased out in 2026 (InsideEVs: "The Kia Niro EV Is Dead"). (InsideEVs)

EV3 — B/C-segment SUV (Korea, E-GMP 400 V)

The Kia EV3 is Kia's compact-SUV BEV launched globally 2024 (Korea + Europe) and now in Australia + UK. No confirmed TH launch date as of May 2026. It is widely expected to arrive in TH in 2026–2027 as the next step in Plan S-5, slotting below the EV5. Watch for kia.co.th product-page additions and BIMS 2027 reveals. (Wikipedia — Kia EV3)

EV4 — Sedan (Korea, E-GMP)

The Kia EV4 is a sedan launched globally 2024–2025. No TH launch confirmed as of May 2026. The TH market is heavily SUV-biased; sedan BEV demand is thin (Tesla Model 3 dominates that niche). Kia may skip or delay EV4 for TH.

EV5 GT performance variant

Globally rumoured but unconfirmed. Not in TH lineup as of May 2026.

Cross-model lineup history (Kia Sales Thailand era only — from 2024-01-31)

Date Event
2024-01-31 Kia Sales (Thailand) Co., Ltd. officially launched — takeover from Yontrakit
2024-03-01 EV9 launch — 2 trims, ฿3.499–3.899 m
2024-03-26 EV5 launch at BIMS 2024 — 4 trims, ฿1.299–1.799 m
2024-04 EV9 GT-Line AWD deliveries begin
2024-06 EV9 Earth Long Range deliveries begin
2024-11 EV5 GT-Line AWD added as 5th EV5 trim, ฿1.849–1.899 m
2025-01 EV5 Light promotional discount — ฿1,099k after ฿200k cut
2025-02 EV5 Air FWD promotional discount extended
2025-09 EV5 special-offer promo refresh
2026-? EV3 TH launch expected [unverified — Plan S-5 pipeline]

Sales / market position

  • DLT registrations: [unverified — Kia Sales Thailand has not published broken-out BEV monthly registrations. Cross-reference evth's monthly_registrations tracking if available.]
  • Notable reviews:
  • Known incidents / recalls: None publicly reported in TH as of May 2026 [unverified — needs OEMC / DLT cross-check].
  • Customer feedback (Pantip):
    • [unverified — TH Pantip threads for EV5/EV9 — needs harvesting; common themes from Headlightmag comments are EV5 LFP-vs-NMC debate, EV5 price-cut anxiety post-launch, EV9 size/parking concerns].

Plan S-5 strategy (2024–2028) — load-bearing context

Kia Sales Thailand's public strategy, announced January 2024:

  1. 5 % passenger-car market share by 2028 (vs ~0.5 % in 2023).
  2. 50 % BEV mix of Kia TH sales by 2028 (vs ~0 % in 2023 when Carnival ICE/HEV dominated).
  3. Top-5 brand awareness in TH passenger-car market.
  4. 5× dealer-network expansion — from ~18 dealers in 2023 toward ~90+ by 2028.
  5. Local EV manufacturing exploration — no firm plant or timeline.

Year-by-year delivery: 2024 focused on EV9 + EV5 launch and direct- subsidiary establishment. 2025 focused on promotional pricing / discount cycles + dealer-network buildout. 2026 onward expected to see EV3 launch + CKD decision + potential EV4 introduction.

(MarkLines 2024-01-31; Thaiautonews — Plan S-5; Kia 2024 CEO Investor Day)

Cross-cutting verification matrix

Field EV5 EV9 Notes
Battery kWh ✓ ✓ both confirmed
Battery chemistry ✓ (LFP) ✓ (NMC) critical brand differentiator
Voltage architecture ✓ (400 V) ✓ (800 V) EV5 only Kia globally non-E-GMP
Range NEDC ✓ ✓ TH publishes NEDC, not WLTP
Range WLTP ✗ ◐ needs estimation for EV5
AC kW ◐ ✓ EV5 TH-spec AC unconfirmed
DC peak ✓ ✓ 141 / 350 kW
0–100 km/h ✓ ✓
Wheels per trim ◐ ◐ spec-sheet granularity [unverified]
Dimensions ✓ ✓
Curb weight ✗ ✗ TH spec not published
Towing ✗ ◐
V2L ◐ ✓ EV5 Light may exclude
Colors (TH palette) ✗ ✗ global palette only
Origin (CBU country) ✓ ✓ EV5 China, EV9 Korea
Launch MSRPs ✓ ✓ all trim launch prices archived
Current MSRPs ◐ ◐ promotional pricing fluctuates
Distributor structure ✓ ✓ Kia Sales Thailand 2024 takeover

All sources

Official Kia Thailand

Distributor / dealer

Thai automotive press

Regional press (Paultan / AutoBuzz / Carlist)

International press / Wikipedia / spec aggregators

Plan S-5 / business strategy

Pantip / customer forums

  • [unverified — Pantip threads for Kia EV5/EV9 need harvesting; placeholder for future deep dive]

How this doc maps to seeds & code

  • db/seed-kia.ts mirrors trims: 5 × EV5 + 2 × EV9 = 7 BEV trims. Each carries model_year, status (active/discontinued), predecessor_slug (none yet — single-generation), equipment array, key_changes_md, and extra_specs (Cd, dimensions, charging windows).
  • scrapers/kia-th/images.ts to mirror Zeekr/BYD pattern — hand- encoded colour URLs from kia.co.th → _lib/image-pipeline for Supabase Storage upload.
  • brands.external_links should include: kia.co.th, Plan S-5 press, Pantip EV5/EV9 threads [harvest TBD], Yontrakit legacy page (historical context), PEA Volta + EleX charging-network refs.
  • db/seed/events.json events to add:
    • 2024-01-31 Kia Sales Thailand launch (brand_ref: kia)
    • 2024-03-01 EV9 TH launch (model_ref: kia-ev9)
    • 2024-03-26 EV5 TH launch BIMS 2024 (model_ref: kia-ev5)
    • 2024-11 EV5 GT-Line AWD added (model_ref: kia-ev5)
    • 2025-01 EV5 Light promotional discount (model_ref: kia-ev5)
EVEVCHU
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