Jaecoo

2 รุ่น · 3 เทรนด์ · China
Importer
Omoda & Jaecoo (Thailand) Co., Ltd. (OJST) — same distributor as Omoda; sells via combined "OMODA & JAECOO" showroom network. Jaecoo positioned as the "Trendy off-road" premium sub-brand vs Omoda's urban-styled SUVs.
Official site

▸ รุ่นรถ

#1
55evchu
คอมแพ็กต์ SUV · 1 เทรนด์
J5 EV
฿599,000
MY 2026
#2
41evchu
คอมแพ็กต์ SUV · 2 เทรนด์
J6 EV
฿1,099,000
MY 2026

▸ ความเคลื่อนไหวล่าสุด

  1. 2026-12-31
    subsidy change
    EV3.5 local-production offset deadline (1:2 by end-2027)

    Final deadline for EV3.5 participants to meet the 1:2 local-production offset (one EV imported in 2024 → two produced locally by end-2027). Determines whether brands can keep EV3.5 pricing in the years that follow.

  2. 2026-08-31
    subsidy change
    EV3.5 1:1 local-production deadline for 2024 imports

    Manufacturers who imported CBU EVs under EV3.5 in 2024 must complete 1:1 local production by 31 December 2026 to avoid penalties. Some brands extending the deadline. Affects pricing of locally-assembled vs CBU stock through 2026.

  3. 2025-11-10
    subsidy change
    80% annual road-tax discount for BEV expires

    The 80% reduction on annual road tax for new factory-built BEVs registered between 1 Oct 2022 and 10 Nov 2025 stops accepting new entrants. Existing registrations keep the discount for the remaining year of validity.

  4. 2025-07-22
    subsidy change
    EV Board adjusts EV3 / EV3.5 to favour exports

    BoI/EV Board updates measures to encourage Thailand-built EV exports as cumulative supply-chain investment passes ฿137 billion. Local-production offset rules tightened. BEV registrations reported up 59% YoY for the first 9 months of 2025; cumulative EV3/EV3.5 registrations exceed 238,000 vehicles.

  5. 2024-02-01
    subsidy change
    Thailand EV3.5 subsidy package takes effect

    Replaces EV3.0 — reduced per-vehicle subsidies and tighter local-production requirements through 2027.

  6. 2024-01-02
    subsidy change
    EV3.5 effective date

    EV3.5 measures legally take effect. EV3.0 subsidies sunset for new applicants; existing EV3.0 commitments still valid. Thai EV market sees inventory clearance pricing as manufacturers pivot.

  7. 2024-01-01
    subsidy change
    Excise-tax cut for BEV ≤฿7M extended through 2027

    Battery EVs priced up to ฿7,000,000 continue paying 2% excise (down from 8%) under EV3.5, extending the EV3.0 baseline.

  8. 2023-12-19
    subsidy change
    Cabinet approves EV3.5 — successor scheme

    Successor 4-year package replacing EV3.0. Subsidy bands tightened: passenger BEV ≤฿2M with battery ≥50kWh receives ฿50,000–100,000; <50kWh receives ฿20,000–50,000; pickups ฿50,000–100,000; motorcycles ฿5,000–10,000. Excise stays at 2% for BEVs ≤฿7M. CBU import duty reduced up to 40% in 2024–2025. Local production offset: 1:2 by 2026, 1:3 by 2027.

  9. 2022-03-21
    subsidy change
    EV3.0 takes effect — first subsidies disbursed

    EV3.0 measures legally in force. Manufacturers begin signing MOUs with the Excise Department to access subsidies; passed-through to customer-facing prices over the following months.

  10. 2022-02-15
    subsidy change
    EV3.0 package approved by Thai cabinet

    Initial 3-year EV incentive package: per-unit subsidy of ฿70,000–150,000 for passenger BEVs based on battery size, excise tax cut from 8% to 2%, import-duty reduction up to 40% for CBUs, with 1:1 local-production offset by 2024 (extended to end-2025).

▸ เกี่ยวกับ Jaecoo ในประเทศไทย

Jaecoo in Thailand

Source of truth for the jaecoo brand. Data seeded from db/seed-chery-group.ts (Jaecoo section). Jaecoo is Chery's premium off-road-styled SUV brand; a separate evth brand from Chery and Omoda, though they share the OJMT Rayong plant + OJST after-sales.

At a glance

  • Distributor: Omoda & Jaecoo (Thailand) Co., Ltd. (OJST) — a Chery-controlled JV with a King Gen PCL minority stake; co-located OMODA & JAECOO showrooms.
  • Manufacturing: OJMT Rayong NEV plant (Nikhom Phatthana, EEC) — ฿5bn, 104 rai, JV with King Gen PCL. CKD from March 2026 (J5 EV Max+).
  • Models on sale (2026-05): J6 EV (compact SUV), J5 EV (smaller compact SUV)
  • Price band: ฿599,000 (J5 EV Max+ CKD) – ฿1,249,000 (J6 EV LR 4WD)

Premium off-road-styled positioning (boxy SUV design) vs sibling Omoda's mainstream crossover styling. Shared backbone, separate showroom signage.

J6 EV — compact SUV (boxy off-road style)

TH bookings 2024-08; CBU-CN initially, CKD/SKD ramp at OJMT Rayong from Q3 2025 (first model off the line).

Trims

Trim Current MSRP Battery Range (WLTP) Drive
J6 EV Long Range 2WD ฿1,099,000 65.69 kWh 371 km RWD
J6 EV Long Range 4WD ฿1,249,000 69.77 kWh 364 km AWD
  • AWD range slightly below 2WD despite the bigger pack (dual-motor draw).

J5 EV — smaller compact SUV

CBU launch 2025-08-19 (Dynamic + Max, both now discontinued), replaced by the CKD Max+ (locally assembled, smaller 50.6 kWh LFP pack).

Trims

Trim Status Current MSRP Battery Range (WLTP)
J5 EV Max+ (CKD) current ฿599,000 50.6 kWh LFP 401 km
J5 EV Long Range Max (CBU) discontinued — 58.9 kWh ~400 km
J5 EV Long Range Dynamic (CBU) discontinued — 58.9 kWh 400 km
  • J5 EV Max+ CKD price verified: ฿599,000, official from 2026-05-05 (+฿20k from the ฿579,000 BIMS-47 launch promo). Source: Autolifethailand, May 2026. First Jaecoo BEV assembled in Thailand. Lifetime motor + battery warranty (first owner) + free home charger.

Cross-model lineup history

Date Event
2024-08 J6 EV bookings open
2025 Q3 J6 EV CKD/SKD ramp at OJMT Rayong
2025-08-19 J5 EV CBU launch (Dynamic + Max)
2026-03-23 J5 EV Max+ CKD launch at BIMS 47 (฿579k promo)
2026-05-05 J5 EV Max+ official price ฿599,000

Verification matrix

Area Status Notes
J5 EV Max+ price ✓ Autolifethailand official (2026-05-05)
J6 EV prices ◐ Held from launch; re-confirm vs OJST site
J5 EV Max+ specs (50.6 kWh / 401 km / DC 80 kW) ◐ Battery downsize confirmed; charging figures estimated
Warranty ✓ Lifetime motor + battery (first owner) per OJST

All sources

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