Avatr

2 รุ่น · 4 รุ่นย่อย · China
ผู้นำเข้า
Infinite Automobile (AAS Group subsidiary) — separate distributor from Changan/Deepal. Operates ~8 standalone showrooms in TH including the ฿120m Rama 3 flagship.
Distributors
Infinite Automobile Co., Ltd.
Official site

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▸ ความเคลื่อนไหวล่าสุด

  1. 2026-12-31
    subsidy change
    EV3.5 local-production offset deadline (1:2 by end-2027)

    Final deadline for EV3.5 participants to meet the 1:2 local-production offset (one EV imported in 2024 → two produced locally by end-2027). Determines whether brands can keep EV3.5 pricing in the years that follow.

  2. 2026-09-30
    announcement
    Cabinet decision expected on higher excise for imported (CBU) EVs

    Ten industry associations led by TAPMA and EVAT petitioned on 14 May 2026 to raise excise on Chinese CBU EVs to 32%, or widen the imported-vs-local gap well beyond today's 8 points (2% locally assembled vs 10% imported). The Finance Ministry's package is expected to reach Cabinet within September 2026; importers have warned of 25-30% retail increases if it passes as requested. Date is the end of the stated window, not a confirmed sitting date. Affects CBU models only - locally assembled EVs are not exposed.

  3. 2026-08-31
    subsidy change
    EV3.5 1:1 local-production deadline for 2024 imports

    Manufacturers who imported CBU EVs under EV3.5 in 2024 must complete 1:1 local production by 31 December 2026 to avoid penalties. Some brands extending the deadline. Affects pricing of locally-assembled vs CBU stock through 2026.

  4. 2025-11-29
    launch
    Avatr 07 launches at Motor Expo 2025

    Avatr's second TH model. RWD ฿1,659,000 / AWD Dual Motor ฿1,860,000. 82.14 kWh CATL NMC, 800V SiC architecture, 420 kW DC peak (30-80% in 10 min), AWD 0–100 in 3.9 s. Motor Expo 2025 bookings: Avatr 11 + 07 combined = 1,103.

  5. 2025-11-10
    subsidy change
    80% annual road-tax discount for BEV expires

    The 80% reduction on annual road tax for new factory-built BEVs registered between 1 Oct 2022 and 10 Nov 2025 stops accepting new entrants. Existing registrations keep the discount for the remaining year of validity.

  6. 2025-11-01
    launch
    Avatr 11 Royal Edition + Rama 3 flagship showroom

    Avatr 11 Royal Edition launches at ฿2,899,000 — bi-color exterior, 22″ heptagram forged wheels, Merlot suede headliner, rose-white semi-aniline leather. ฿120m AVATR Rama 3 Flagship Showroom opens — Thailand's largest Avatr retail space. Brand crosses 1,000 TH deliveries.

  7. 2025-07-22
    subsidy change
    EV Board adjusts EV3 / EV3.5 to favour exports

    BoI/EV Board updates measures to encourage Thailand-built EV exports as cumulative supply-chain investment passes ฿137 billion. Local-production offset rules tightened. BEV registrations reported up 59% YoY for the first 9 months of 2025; cumulative EV3/EV3.5 registrations exceed 238,000 vehicles.

  8. 2024-09-17
    launch
    Avatr brand debuts in Thailand — Avatr 11

    Avatr Technology (joint venture of Changan + CATL + Huawei) launches in Thailand at Centra Bangkok event. Avatr 11: Standard Range ฿2,099,000 (90.38 kWh) / Long Range ฿2,299,000 (116.79 kWh). 800V architecture, dual-motor AWD, 3.98 s 0–100, Huawei smart-driving + HarmonyOS. First 200 units get ฿100k discount. Sold by Infinite Automobile (AAS Group) — separate distributor from Changan/Deepal.

  9. 2024-02-01
    subsidy change
    Thailand EV3.5 subsidy package takes effect

    Replaces EV3.0 — reduced per-vehicle subsidies and tighter local-production requirements through 2027.

  10. 2024-01-02
    subsidy change
    EV3.5 effective date

    EV3.5 measures legally take effect. EV3.0 subsidies sunset for new applicants; existing EV3.0 commitments still valid. Thai EV market sees inventory clearance pricing as manufacturers pivot.

  11. 2024-01-01
    subsidy change
    Excise-tax cut for BEV ≤฿7M extended through 2027

    Battery EVs priced up to ฿7,000,000 continue paying 2% excise (down from 8%) under EV3.5, extending the EV3.0 baseline.

  12. 2023-12-19
    subsidy change
    Cabinet approves EV3.5 — successor scheme

    Successor 4-year package replacing EV3.0. Subsidy bands tightened: passenger BEV ≤฿2M with battery ≥50kWh receives ฿50,000–100,000; <50kWh receives ฿20,000–50,000; pickups ฿50,000–100,000; motorcycles ฿5,000–10,000. Excise stays at 2% for BEVs ≤฿7M. CBU import duty reduced up to 40% in 2024–2025. Local production offset: 1:2 by 2026, 1:3 by 2027.

  13. 2022-03-21
    subsidy change
    EV3.0 takes effect — first subsidies disbursed

    EV3.0 measures legally in force. Manufacturers begin signing MOUs with the Excise Department to access subsidies; passed-through to customer-facing prices over the following months.

  14. 2022-02-15
    subsidy change
    EV3.0 package approved by Thai cabinet

    Initial 3-year EV incentive package: per-unit subsidy of ฿70,000–150,000 for passenger BEVs based on battery size, excise tax cut from 8% to 2%, import-duty reduction up to 40% for CBUs, with 1:1 local-production offset by 2024 (extended to end-2025).

▸ เกี่ยวกับ Avatr ในประเทศไทย

Avatr in Thailand

Source of truth for the avatr brand. Data seeded from db/seed-changan-group.ts (Avatr section). Avatr is a separate evth brand from Changan/Deepal — different distributor (Infinite Automobile, not the Changan–Deepal network), ultra-premium tier.

At a glance

  • Distributor: Infinite Automobile Co., Ltd. — a subsidiary of AAS Group (the long-standing BMW / MINI / Porsche distributor). Operates ~8 standalone Avatr showrooms.
  • Brand structure: Avatr Technology is a JV between Changan + Huawei + CATL. Huawei HarmonyOS + Huawei ADS smart-driving; CATL cell-to-pack batteries; the Changan-Huawei-CATL "CHN" platform.
  • Entered Thailand: 2024-09-17 (first showroom Nov 2024)
  • Models on sale (2026-05): Avatr 11 (SUV coupé), Avatr 07 (mid SUV)
  • Price band: ฿1,659,000 (07 RWD) – ฿2,899,000 (11 Royal Edition)
  • Milestones: ฿120m Rama 3 flagship opened 2025-11; crossed 1,000 TH deliveries Nov 2025.

Ultra-premium tier of the Changan group, positioned above Deepal. Every model is 800V with Huawei smart-driving (camera + LiDAR) and air suspension.

Distribution & business

Distinct distributor from Changan/Deepal: Infinite Automobile (AAS Group) — leveraging AAS's premium-retail heritage. ~8 standalone showrooms incl. the ฿120m Rama 3 flagship (2025-11, Thailand's largest Avatr space), Siam Paragon, Vibhavadi, Hat Yai, Phuket, Chiang Mai.


Avatr 11 — premium SUV coupé (800V)

CHN-platform large SUV coupé. Dual-motor AWD, CATL CTP battery, Huawei ADS. TH launch 2024-09-17.

Trims — MY2026 (announced 2026-07-07)

Changan Auto Sales Thailand refreshed the 11 on 2026-07-07 (HeadlightMag; autolifethailand write-up 2026-07-18). The ฿2,099,000 Standard Range is discontinued — replaced by ULTRA RWD at ฿2,299,000. Trim naming consolidated to "ULTRA".

Trim Current MSRP Battery Range (NEDC→WLTP) Drive Power 0–100
ULTRA RWD (new) ฿2,299,000 90.38 kWh NMC (CATL CTP) [unverified] 680 → ~530 km RWD 230 kW —
ULTRA AWD (new) ฿2,499,000 116.79 kWh NMC [unverified] 680 → ~530 km AWD 395 kW (537 PS) / 641 Nm —
Royal Edition AWD ฿2,899,000 116.79 kWh NMC ~530 km AWD 395 kW [src conflict] 3.98 s

What changed in MY2026:

  • MR (Magnetorheological) suspension standard on both Ultra trims — "เปลี่ยนช่วงล่างเป็นแบบไฟฟ้าแม่เหล็ก Magnetorheological Suspension (MR Suspension)". The headline upgrade.
  • AWD moves to dual motor 537 PS / 641 Nm (the pre-MY2026 AWD Standard Range was a 313 PS single-motor spec in some listings).
  • Naming consolidated: Standard Range / Long Range → ULTRA RWD / ULTRA AWD.
  • Import remains CBU.

Sources: HeadlightMag MY2026, Autolifethailand — "AVATR 11 ULTRA RWD 2,299,000 บาท / AVATR 11 ULTRA AWD 2,499,000 บาท", EVCars Thailand.

⚠ Two unresolved conflicts — do not treat the specs below as ✓:

  1. ULTRA RWD battery. HeadlightMag's spec-comparison table says 90.38 kWh / 680 km NEDC; autolifethailand's table reads 116 kWh / 680 km for both trims. 90.38 kWh is a real Avatr 11 pack size and HeadlightMag's is the dedicated spec piece, so it is the likelier figure — but [unverified].
  2. Trim naming inside HeadlightMag itself. Its intro paragraph lists "Avatr 11 Standard Range : 2,299,000 บาท (NEW) / Avatr 11 Long Range : 2,499,000 บาท (NEW)" while its own spec table and both other outlets say ULTRA RWD / ULTRA AWD. Going with ULTRA (2 independent sources agree).

Battery / range / power figures for the Ultra trims are carried over from the pre-MY2026 rows pending a primary-source tiebreak. Only the prices, trim names and statuses are treated as verified here.

Pre-MY2026 trims (discontinued 2026-07-07)

Trim MSRP Battery Note
Standard Range ฿2,099,000 90.38 kWh NMC Discontinued — no direct replacement below ฿2.29 m
Long Range ฿2,299,000 116.79 kWh NMC Superseded by ULTRA RWD at the same price
  • 800V architecture, 240 kW DC peak, air suspension, 21″ (22″ on Royal).
  • Standard Range dual motor = front 195 kW + rear 230 kW.

Long Range — standard equipment

Two corroborating sources (Autolifethailand official-price page + Paultan TH launch report):

  • 22″ multi-spoke alloy wheels, 265/40 R22 tyres (vs 21″ on Standard Range) [src: Autolifethailand, Paultan]
  • Front Brembo brake calipers (yellow) [src: Autolifethailand]
  • Powered (auto open/close) doors [src: Autolifethailand, Paultan]
  • Triple-display cockpit: 10.25″ cluster + 15.6″ centre infotainment + 10.25″ front-passenger touchscreen [src: Paultan]
  • Four bucket-style Nappa-leather seats; power front seats with memory
    • ventilation [src: Paultan]
  • 25-speaker Meridian sound system [src: Paultan]
  • 800V architecture, 240 kW DC peak charging, 11 kW AC [src: Paultan]
  • L2+ ADAS: AEB, adaptive cruise (stop & go), lane-centring, lane-change assist, blind-spot monitoring, rear cross-traffic alert. Note: TH cars ship without the LiDAR offered in China [src: Paultan]
  • Air suspension (Avatr 11 line) [src: brand site]
  • Panoramic glass roof [src: Paultan]

Avatr 07 — mid-size SUV (800V)

Smaller, more attainable CHN-platform SUV. TH launch 2025-11-29 at Motor Expo 2025. First RHD Avatr 07 units rolled off in Jan 2026 for Thailand.

Trims

Trim Current MSRP Battery Range (WLTP est.) Drive Power 0–100
07 RWD ฿1,659,000 82.14 kWh ~468 km [unverified] RWD 230 kW [unverified] ~6.0 s [unverified]
07 AWD Dual Motor ฿1,860,000 82.14 kWh ~444 km AWD 425 kW 3.9 s
  • Autolifethailand cites the 07 range as ฿1,659,000–฿1,859,000 (we hold the AWD at ฿1,860,000 — ฿1k rounding vs their predicted figure).

Cross-model lineup history

Date Event
2024-09-17 Avatr 11 TH launch (Standard + Long Range)
2026-07-07 Avatr 11 MY2026 — Standard Range ฿2,099,000 discontinued; ULTRA RWD ฿2,299,000 + ULTRA AWD ฿2,499,000 introduced with MR suspension
2025-11 Rama 3 ฿120m flagship opens; 1,000 TH deliveries crossed
2025-11-29 Avatr 07 launch at Motor Expo 2025

Verification matrix

Area Status Notes
Avatr 11 prices ✓ ZigWheels TH (May 2026): 2.099M / 2.299M; Royal 2.899M
Avatr 07 prices ◐ Autolifethailand "predicted" ฿1.659M–฿1.859M; AWD held at ฿1.860M
Avatr 11 specs (battery/power/0–100) ✓ Brand site + Autolifethailand
Avatr 11 Long Range equipment ✓ Autolifethailand + Paultan (22″ wheels, Brembo, triple display, 25-spk Meridian, powered doors); TH lacks LiDAR
Avatr 07 RWD power/range/0–100 ✗ Estimated; TH-spec sheet not yet captured
Royal Edition power (kW) ◐ Source conflict on kW figure
Warranty terms ✗ Not yet captured

All sources

EVEVCHU