Two electric models on sale in Thailand
Left to rightHilux Travo-e ฿1,491,000bZ4X ฿1,529,000
Toyota electric cars in Thailand.
Builds the Hilux Travo-e in Thailand.Two models on sale, ฿1,491,000 to ฿1,649,000, across pickups and SUVs. #21 of 47 brands in DLT first registrations, Nov 2025 – Oct 2026.
On sale
2 models
3 trims
From
฿1,491,000
to ฿1,649,000
DLT registrations
1,182
first registrations, 12 months to October 2026
In Thailand since
1962
5 Oct 1962
Built in Thailand
Chachoengsao
Builds the Hilux Travo-e
The range
Two models, ฿1,491,000 to ฿1,649,000. One pickup and one SUV.
One price ruler for the whole range, cheapest trim to dearest. The best evchu Score in it is the bZ4X Long Range FWD at 56, joint #64 of 234 scored trims on sale.
pickups1
SUVs1
Toyota in Thailand
#21 of 47 brands in Thai EV registrations. 1,182 battery EVs first registered Nov 2025 – Oct 2026.
1,182
Toyota battery EVs first registered, Nov 2025 – Oct 2026. On the 12 months published in both years, registrations went from 3 to 1,182 (+39300%).
#21 of 47
brands ranked by DLT first registrations over the same 12 months.
1,311
first registrations in all, Feb 2023 – Oct 2026.
Oct 2026149 Toyota0.9% of 17,265 battery EVs
Source: DLT first registrations, February 2023 – October 2026. Battery-EV totals: DLT fuel-type figures. Monthly figures swing from month to month; compare 12-month totals.
Brands, Nov 2025 – Oct 2026
Calendar years
- 20236012 months
- 20246612 months
- 20255 · <0.1% of 118,722 BEVs12 months
- 20261,180 · 0.6% of 182,681 BEVs10 of 12 months
Months the DLT did not publish are left out, not counted as zero. Battery-EV totals exist from January 2025.
Built in Thailand
Chachoengsao
Ban Pho Plant, Chachoengsao (TMT) — builds the Hilux Travo-e, CKD since its 10 Nov 2025 launch: Thailand's first locally-built Toyota BEV, for the Thai market and for export (TMT showed the line at its April 2026 Ban Pho open house; Autolifethailand reports 95 % local content). Toyota also announced (Dec 2024) a strategic plan to introduce Chinese-sourced batteries and interiors for TH-assembled affordable BEVs starting 2028, cutting costs ~30 % — a clear pivot in response to Chinese-EV market share gains in ASEAN.
From the research file, 4 sources.
The price story
No list-price change in our checks. From 7 November 2025 to our last check on 12 November 2026.
List prices only. A price counts once our price checks have seen it on two different days, or when the research file dates it with a source; launch offers and campaign prices are kept apart.
What we left out
We also hold 2 campaign prices, kept apart from list prices.
evchu’s take · Buy or wait, today
Buy now on one model.
- bZ4XBuy now
Buy before 01 Jan 2027 — import excise set to rise. Excise on imported EVs is set to rise from 10% to 35% on 01 Jan 2027, and this car is imported. How much of the rise reaches the price is not known; passed on in full it would add up to ฿684,000.
Then: Monitor on the other one.
The verdict reads the cheapest trim's list-price history, announced facelifts and policy changes. Monitor means no reason to wait and no deal to rush: buy when you're ready.
Buy-or-wait calls for every EV →Owning one
Owning a Toyota. Sold by Toyota Motor Thailand.
Five years on the car, eight on the battery.
Drawn to scale, in years. Sources: Autolifethailand, Toyota Thailand
Sold and serviced by
Who owns it
Toyota Motor Corporation (TMC), Toyota City, Aichi, Japan — world's largest automaker by volume. Owns Lexus (premium), Daihatsu (kei / small cars), Hino (commercial trucks); also holds minority/strategic stakes in Subaru, Mazda, Suzuki, and Isuzu.
Showrooms
150 official Toyota dealers operating 455 showrooms as of last public TMT disclosure (April 2016 figure; current number likely higher). Toyota has by far the largest dealer + service-centre network in Thailand of any car brand — provincial coverage in every province, contrasting with BMW's 29 / Lexus's 3 / Tesla's 5 stores. BEV-equipped service centres are concentrated in Bangkok + main provincial capitals. Not yet confirmed by a primary source
In Thailand since
1962Toyota Motor Thailand Co., Ltd. (TMT) incorporated 5 Oct 1962, one of Toyota's first overseas manufacturing operations and now (2026) one of Toyota's largest non-Japan production hubs. First TH-market BEV (bZ4X 4WD) launched 9 Nov 2022 at ฿1,836,000 (CBU-Motomachi, Japan), making Thailand the first ASEAN market to receive Toyota's first dedicated BEV. The bZ4X facelift launched 7 Nov 2025 (price ฿1,529,000 / ฿1,649,000) and was the BIMS 2026 hero (March 25, 2026). The second Toyota BEV, the Hilux Travo-e pickup (shown as the "Hilux Revo BEV" concept in 2022), launched in Thailand 10 Nov 2025 at ฿1,491,000, built CKD at TMT's Ban Pho plant — Thailand's first locally-built Toyota BEV.
not yet confirmed by a primary source
What’s next
What’s next for Toyota. A tax change on imported EVs.
Policy · from 1 Jan 2027
Cabinet approves 35% excise on imported EVs from 1 January 2027
- bZ4X · imported fully built from Japan
Source: thaipbs.or.th
The research behind this page
Research file · researched 15 May 2026 · updated 11 November 2026
The Toyota file.
“Toyota occupies a structurally distinctive position in Thailand's BEV market that contrasts sharply with all of its competitors.”From the file’s opening
10,144words · 45 min
46linked sources
7sections
75checked facts
52verified✓16partly◐7still unverified✗
Open the Toyota fileQuestions
Asked about Toyota.
Which Toyota EVs are sold in Thailand?
Toyota has 2 EVs on sale in Thailand. From-prices: Hilux Travo-e ฿1,491,000 · bZ4X ฿1,529,000.
What is the cheapest Toyota EV in Thailand?
The Hilux Travo-e, from ฿1,491,000, is the Toyota EV with the lowest starting price in Thailand right now.
Who sells Toyota cars in Thailand?
Toyota is distributed in Thailand by Toyota Motor Thailand Co., Ltd. (TMT) — 86.4% subsidiary of Toyota Motor Corporation since 1962-10-05; operates three wholly-owned CKD plants (Samrong, Gateway, Ban Pho) with combined ~760,000 units/year capacity; Lexus Thailand is an internal premium division of TMT.
How many Toyota EVs have been registered in Thailand?
According to the Department of Land Transport's new-registration statistics, 1,311 of the Toyota EVs sold in Thailand were registered between February 2023 and October 2026. The most registered is the bZ4X (1,311).
Prices checked 12 November 2026 · Toyota research file, researched 15 May 2026